BC.GAME names David Luiz, a professional football player of the Flamengo team, as its brand ambassador. As the brand ambassador of BC.GAME, Luiz will take part in all official social media activities and community engagements conducted by the crypto casino to help promote the brand and increase its exposure.
David Luiz Named BC. GAME’s Official Brand Ambassador
Luiz will be actively participating in BC. GAME’s social media activities are part of his brand ambassador duties. Through these activities, Luiz will merge the worlds of football fans and gambling enthusiasts, helping boost the brand’s exposure in return.
Thanks to this opportunity, football fans and bettors will get the chance to interact with the 35-year-old football superstar. Besides interacting with fans through BC.GAME’s official social media accounts, fans and players can also connect and engage with Luiz via Twitch, a popular live-steaming platform.
The Rise of Sports Betting in Brazil
Luiz’s collaboration with BC.GAME is also deemed timely, especially as the crypto casino announced its recent addition of sports betting to its gaming portfolio. After all, Brazil has seen a rise in sports betting players and is one of the most preferred types of gambling in the said country.
According to a survey conducted by Globo, about 67% of Brazilians participate in sports betting events, with many players joining for entertainment purposes, as a means of interacting with friends, for extra income, or as a primary way of earning revenue.
That said, BC.GAME’s collaboration with Luiz will prove to be beneficial. Upon penetrating the Brazilian market, BC.GAME can further grow its player base. In return, Brazilian players will have more opportunities to participate in more sports betting events.
In addition, players will even be exposed to grander sports betting opportunities made by BC.GAME. For instance, BC.GAME has just hosted its Coco’s Carnival, which includes several gambling events and giveaways made just for World Cup fans and bettors.
About David Luiz
David Luiz is a professional football player from Diadema, Brazil. He is currently playing for the Flamengo Rowing Club, a Brazilian sports club in Rio de Janeiro. Named as one of the best defenders in his generation, Luiz has earned more than fifty caps for his country. He also earned the FIFA Confederations Cup with the Brazilian team in 2013.
BC.GAME is a Curacao-licensed online crypto casino operated by BlockDance B.V. The crypto casino was formally launched in 2017 and includes more than 10,000 in its title selection. BC.GAME is known for its player-centric approach and integrating cryptocurrency and blockchain technology, providing players with several benefits as BC.GAME users.